10 Reasons to Embrace Video Interviewing in 2012
Video Interviewing, the process of interviewing job candidates live over the internet, or having them interview themselves with their webcam, is a solution gaining in popularity. For those of you who have yet to adapt this effective, time-saving hiring tool, here are ten reasons why you should embrace video interviewing (or screening) in the New Year.
- Save money – Video interviewing reduces travel costs associated with bringing candidates in for face-to-face interviews, while online video screening saves valuable staff time spent scheduling and conducting phone screening interviews.
- Save time – Are your hiring managers wasting valuable time interviewing bad candidates? Video screening allows your hiring managers to more effectively select the best candidates to bring in for a face-to-face.
- Eliminate scheduling hassles – The demands of scheduling interview times between busy hiring managers and job candidates impedes your time to hire. Allowing candidates to interview themselves at times convenient to them boosts the speed of your hiring process.
- Discover and attract top talent – Video interviewing allows you to affordably screen more top candidates outside of your immediate geography while the technology demonstrates to them that your organization is on the cutting edge.
- Hire more effectively – A video interviewing solution that allows you to record the interview (one-way and two-way, something Skype doesn’t offer) enables you and your team to compare candidate responses to one another and review responses repeatedly thus allowing you to hire more effectively.
- Go Green – What better way to promote the environment’s health than by reducing the carbon emissions associated with flying in candidates for interviews?
- Reduce discrimination – Administering an automated interview provides a structured interview setting where each candidate answers the same questions thereby reducing discrimination. Seeing and hearing the candidate reduces biases formed from resume viewing only. Recorded interviews provide evidence of your non-discriminatory practices. (And video interviewing is acceptable to the EEOC.)
- Increase collaboration – Recorded video interviews allow you to share your candidate’s responses with colleagues and members of the hiring team so a more informed decision can be made.
- More revealing than a phone screen – A large proportion of communication is visual. Using video, you can better gauge a candidate’s enthusiasm for the job by seeing as well as hearing them.
- Get an edge over your competitors – In the war for attracting top talent, video interviewing will allow you to see more candidates and move top candidates more quickly through the hiring process than can your competitors, ensuring you a better shot at landing them as employees.